DoubleVerify (doubleverify.com)
“DoubleVerify provides online media verification and campaign effectiveness solutions for marketers, advertisers and digital publishers.” – Source
Ethical design violations
(Learn more about Ethical Design.)
-
tracker
Monetises you.
-
web bug
Invisible tracking pixel.
Block rule
Block domain doubleverify.com
- trigger:
- url-filter: doubleverify.com
- load-type: third-party
- action:
- type: block
Prevalence
Moderate: found on 0.4% of surveyed sites (31 instances observed).
Notes
- “To deliver DoubleVerify Services, we use pixels and other similar technologies that can place a small piece of HTML code on a webpage to collect information about advertising impression opportunities and displayed ads or website traffic.” Privacy Policy
About Better
Better is a Safari content blocker for iPhone, iPad, and Mac. It protects you from trackers and malvertising by enforcing the principles of Ethical Design.