DemDex by Adobe (demdex.com)
“DemDex captures behavioral data on behalf of Websites and advertisers and stores it in a “behavioral data bank.” It was acquired by Adobe in 2011.” – Source
Ethical design violations
(Learn more about Ethical Design.)
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tracker
Monetises you.
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web bug
Invisible tracking pixel.
Block rule
Block domain demdex.net
demdex.net
Prevalence
Epidemic: found on 7.6% of surveyed sites (553 instances observed).
Notes
- Visiting DemDex.com redirects to Adobe Audience Manager
- “Some companies using Adobe services may send us information that allows them to identify you personally. Some companies may also buy additional information about you and then add that additional information to the information collected by Adobe's products on their websites. This additional information may include things like email addresses, account information, or Facebook profile information, including photos and usernames.” Source
- “Adobe services use cookies and similar technologies, such as web beacons (also known as tags or pixels) and embedded scripts” Source
- “If you look at your cookie settings in your browser, you may notice cookies from 2o7.net and omtrdc.net domains. These are the cookies Adobe uses to collect the information described above.” Source
About Better
Better is a Safari content blocker for iPhone, iPad, and Mac. It protects you from trackers and malvertising by enforcing the principles of Ethical Design.